Customized SMS enables you to create replaceable parameters through which the message content will be sent customer wise. This will enable you to create a single template and send SMS to large base of users with replaceable content.


E.g: 


Dear <XYZ>,

Your account balance is <XXXXX> as on <date>


Where as the parameters mentioned in the <> are replaceable.


You can also read our User Manual to better understand the customized SMS.